Released on January 10, 2025, “Hypnotized” marks a significant collaboration between Italian-American electronic musician Anyma and British singer-songwriter Ellie Goulding. The track debuted during Anyma’s performance at the Sphere residency in Las Vegas, where visuals of Goulding’s face were projected, creating an immersive experience that captivated audiences. The song’s release under Afterlife, a division of Interscope Records, garnered critical acclaim for its innovative blend of melodic techno and pop elements.
Commercially, “Hypnotized” achieved remarkable success. In Europe, it entered the top ten in Estonia, Lithuania, and Latvia, peaking at numbers four, nine, and ten, respectively. In the United States, the song debuted at number twenty-nine on the Dance/Mix Show Airplay chart and eventually reached the top spot on March 8, 2025. This achievement made Goulding the second female artist with the most chart-toppers on the Dance/Mix Show Airplay chart, just behind Rihanna. Additionally, “Hypnotized” entered the top ten on the Hot Dance/Electronic Songs and Dance Digital Song Sales charts.
The success of “Hypnotized” underscores the growing trend of genre-blending collaborations in the music industry. By merging the atmospheric sounds of melodic techno with Goulding’s ethereal vocals, the track offers a fresh listening experience that resonates with fans of both electronic and pop music. As artists continue to experiment with cross-genre partnerships, “Hypnotized” stands as a testament to the creative possibilities that emerge when diverse musical styles converge.
